Digitol Academy

The Digitol Academy is an on-line video lesson based program that forms a vital part of your business transformation process. It is the only education track in the office products and supplies industry developed specifically for teaching ALL the components needed for a digital business transformation.

 

In these lessons you will learn:

The Office Supplies Industry

  • how the office products industry works and why
  • the $20 billion growth opportunity
  • why you need to be developing your local market
  • how educating your local buyers about the office products and supplies industry will help to convert those buyers from high-priced OEM brand products
  • Market structure, dynamics, and competitive behavior

Office Supplies and Ecommerce

  • exactly what e-commerce is and what to expect
  • why you need to be developing your local market and participating in targeted digital marketing campaigns
  • how educating your local buyers about the office products and supplies industry will help to convert those buyers from high-priced OEM brand products
  • The transition from pipeline to platform

 

The Ecosystem and The Marketplace

  • why you need to be developing your local market and participating in targeted digital marketing campaigns
  • how educating your local buyers about the office products and supplies industry will help to convert those buyers from high-priced OEM brand products
  • The role of Information Technology
  • Social Media platform setup and optimization
  • Social audience building and engagement
  • Inbound Digital Marketing

 

The Four Year Plan

  • why it is vital to formulate a business plan for the purposes of developing measurable goals and keeping you motivated to complete the business transformation journey

Course Lessons

Navigating through the video course content is easy with your progress bar always visible on the right and your previous and upcoming lesson navigation below the video window.

The first four Digitol Academy courses are Free!